GROWTH MARKETING PROCESS

Our Formulaic Approach To Growth

We combine art, science, and behavioral psychology to craft your perfect growth plan. Here’s how Inflayt Marketing converts every marketing dollar into multiples.

Extensive Auditing
Thorough Planning
Precise Execution
Strategic Repetition

Extensive Auditing

Step 1

Your Marketing Systems

We conduct a 250+ point audit of your existing marketing ecosystem, identify what’s working, and identify what’s missing.

Competitors

We shortlist 5-10 of your main competitors by industry, products, and target market. We audit their entire marketing ecosystem to compare your strengths and weaknesses.

Data & Tracking

We deep dive into your data, analytics, and tracking systems. We create a plan for revenue attribution; tracking every dollar earned back to customer touch-points.

Thorough Planning

Step 2

Buyer Personas

We explore your analytics, customer cohort, and target market. We craft buyer personas and map out their thought processes throughout their shopping experience.

Marketing Ecosystem

We map out your ideal marketing ecosystem to grab the attention of your target market at every stage of their journey to purchase. This is the foundation for identifying your growth engines.

Budget & Performance

We consider your goals and reverse engineer a strategy to reach them. We establish KPIs and budgets to measure success.

Precise Execution

Step 3

Specialized Teams

We allocate the perfect team to build your growth engines at the pace mutually decided to meet your growth goals.

Project Management

We create a time-bound schedule for executing the plan and project manage the work with milestones and supporting tasks.

Clear Reporting

We provide crystal-clear reporting and performance dashboards so that you can celebrate the wins and we can attend to the “needs-improvement”.

Strategic Repetition

Step 4

Periodic Reviews

On a set cadence, we create en executive summary of all that has been achieved so far.

Adaptive Planning

Periodic reviews allow us to assess changes in market fluctuations and competitive positioning. We adapt the plans accordingly.

Fresh Growth Cycles

Iterative growth cycles are the key to consistent year over year growth.

WHAT THEY SAY

REVENUE GROWTH

“Inflayt helped us go from $1.2mm per year to $5.5mm per year in 26 months by creating scalable systems.”

PAID MEDIA

“We were skeptical about allocating budget to paid media and expected that we could grow in other ways. Inflayt surprised us with a paid media strategy that helped us attain month over month growth.”

REPORTING

“We were impressed by how thorough the Inflayt team was with reporting and communication. It was easy to see progress.”

MOVING CUSTOMERS ALONG THE BUYER’S JOURNEY

All potential customers go through a mental, emotional, and financial journey up to the point that they buy your product or service. We are masters at mapping out the journey of your target customers and creating growth engines that influence the purchase decisions of your target market.

HOW HIGH DO YOU WANT TO FLY?

GLIDE

Conservative Growth

Steady effort towards the construction and optimization of your ideal customer acquisition funnel.
Steady growth.

CLIMB

Competitive Growth

Accelerated construction and optimization of your ideal customer acquisition funnel.
Faster growth.

SOAR

Dominant Growth

Aggressive construction and optimization of your ideal customer acquisition funnel.
Fastest growth.

Let’s Talk!

You’re so close to changing your growth trajectory! Request a discovery call.